Publication
Winter 2011 -
Laura Sack on FTC’s Revised Endorsement Guides’ Impact on Social Media
What impact do the FTC’s Revised Endorsement Guides have on the way people endorse their favorite products and services? In the context of social media, says Laura Sack, Shareholder and member of the firm’s Labor and Employment practice area, quite a bit.
In her article “The FTC’s Revised Endorsement Guides Impact How Companies Can Advertise through Social Media,” which was published recently in Inside, a publication of the Corporate Counsel Section of the New York State Bar Association, Ms. Sack explains the practical implications of the Guides for advertisers, bloggers and employees when it comes to endorsements made on social media. To read the entire article, please click on the link below.
For more information, please contact Laura Sack.
Reprinted with permission from: Inside , Winter 2011, Vol. 29, No. 3, published by the New York State Bar Association, One Elk Streeet, Albany, New York 12207, (1-800-582-2452), www.nysba.org.
Document: The FTC’s Revised Endorsement Guides Impact How Companies Can Advertise through Social Media
|
Download Acrobat
